Overview:

Our client is looking for a Digital Marketing Manager (Luxury E-Commerce) to lead digital marketing efforts for a growing luxury e-commerce business. In this part-time remote role, you will drive brand awareness, website traffic, and online sales across multiple digital platforms. You will oversee SEO, Shopify, Amazon storefronts, and social media while leveraging AI-powered content tools to maintain a premium brand image.

Responsibilities:

• Manage and update the WordPress website, including SEO optimization, blog publishing, and content management
• Optimize website performance using Google Search Console and Google Analytics
• Manage Shopify e-commerce operations, including product listings, product optimization, and digital product management
• Maintain and optimize Amazon Storefront and Amazon Affiliate listings
• Develop and optimize landing pages and sales funnels to improve conversions
• Plan and execute content strategies across Instagram, Pinterest, and TikTok
• Create AI-assisted marketing assets, including graphics, captions, blogs, and marketing copy using tools such as ChatGPT, Claude, Gemini, and Canva AI
• Research competitors and digital marketing trends to identify growth opportunities
• Drive qualified traffic to the company's website and online stores through organic marketing strategies.
• Maintain a consistent premium brand image across all digital platforms

Requirements:

• Proven experience as a Digital Marketing Manager, or similar role in the luxury industry
• MUST HAVE A WINDOWS OS DEVICE
• Strong experience managing WordPress websites, including SEO and content optimization
• Hands-on Shopify experience, including product listings and e-commerce management
• Experience managing Amazon Storefront and Amazon Affiliate platforms
• Strong knowledge of SEO, Google Search Console, and Google Analytics
• Experience creating and managing content for Instagram, Pinterest, and TikTok
• Proficiency using AI tools such as ChatGPT, Claude, Gemini, and Canva AI to support marketing initiatives
• Excellent written and verbal English communication skills
• Strong portfolio demonstrating experience with premium or luxury brands (Applications with portfolios will be prioritized)
• Highly organized, proactive, and capable of working independently with minimal supervision