Job Overview:

The client is looking for a versatile, hands-on Marketing Specialist to support and execute marketing initiatives, produce compelling visual content, manage social media channels, and contribute to the company’s broader marketing strategy. We are looking for someone who is comfortable using AI tools to enhance workflows, streamline creative production, and identify new opportunities to deliver marketing services more efficiently. The successful candidate will help develop systems, templates, and processes that support the company’s marketing and creative fulfillment operations as the business grows.

Schedule: Remote, Full Time |  8:00 AM to 5:00 PM or 9:00 AM to 5:30/6:00 PM MST, consisting of 9-hour days with 8 hours of work and a 1-hour lunch) Mountain Standard Time.

Responsibilities

Marketing Strategy & Execution

• Support the planning and execution of marketing initiatives aligned with the company’s business objectives and target audiences.
• Translate marketing strategies and ideas into actionable campaigns, content, and deliverables.
• Assist in developing marketing plans, promotional initiatives, and integrated content campaigns.
• Conduct market, competitor, and audience research to identify industry trends, customer insights, and growth opportunities.
• Monitor marketing activities and identify opportunities to improve audience engagement, brand visibility, and campaign performance.
• Coordinate multiple marketing projects simultaneously, ensuring deadlines, objectives, and deliverables are met.
• Recommend practical improvements to marketing strategies and execution based on performance data and audience insights.

Graphic Design & Creative Production

• Create visually engaging marketing materials for digital platforms, social media, advertising, and other marketing channels.
• Design social media graphics, promotional materials, presentations, advertisements, and branded content.
• Maintain consistency across brand guidelines, visual identity, and messaging.
• Collaborate with team members to develop creative concepts and translate ideas into polished, professional visual assets.
• Adapt creative materials to suit different platforms, audiences, and campaign objectives.
• Use graphic design software and AI-powered creative tools to enhance visual quality, improve production efficiency, and streamline content creation.
• Organize and maintain design assets, templates, and creative files for easy access and reuse.

Social Media Management

• Manage and maintain the company’s social media accounts across relevant platforms, including Instagram, Facebook, LinkedIn, and TikTok.
• Develop and maintain content calendars to ensure consistent publishing and alignment with marketing objectives.
• Create, schedule, and publish engaging social media content that reflects the company’s brand identity and messaging.
• Write compelling captions, develop content ideas, and coordinate visual assets for social media campaigns.
• Monitor audience engagement, comments, and direct messages, responding appropriately when required.
• Track social media performance and provide recommendations to improve reach, engagement, and overall effectiveness.
• Identify relevant trends, content formats, and creative opportunities to strengthen the company’s social media presence.
• Ensure all published content meets quality standards and aligns with the company’s brand guidelines.

Marketing Communications & Content Development

• Write clear, engaging, and persuasive marketing copy for social media, email campaigns, promotional materials, and other communication channels.
• Maintain consistent brand messaging, tone of voice, and positioning across all marketing communications.
• Support the development of campaign concepts, creative briefs, marketing presentations, and promotional materials.
• Collaborate with internal stakeholders to gather information, clarify requirements, and coordinate marketing deliverables.
• Develop marketing materials that effectively communicate the company’s services, value proposition, and competitive advantages.
• Review and edit content to ensure accuracy, clarity, professionalism, and alignment with brand guidelines.
• Adapt messaging to suit different audiences, platforms, and marketing objectives.

AI Tools & Workflow Optimization

• Use AI-powered tools to support content creation, graphic design, market research, copywriting, brainstorming, and other marketing activities.
• Research and evaluate emerging AI tools to identify opportunities to improve marketing execution and creative production.
• Experiment with AI-assisted workflows to reduce repetitive tasks, increase productivity, and improve operational efficiency.
• Develop reusable templates, workflows, and processes that streamline marketing activities and creative fulfillment.
• Identify opportunities to integrate AI into existing processes while maintaining quality, accuracy, originality, and brand consistency.
• Collaborate with team members to document effective AI workflows and establish best practices for their use in marketing operations.
• Stay informed about developments in AI-powered marketing, design, content creation, and automation.
• Evaluate the effectiveness of AI tools and recommend solutions that support the company’s operational and creative goals.

Marketing Operations & Collaboration

• Organize and maintain marketing assets, creative files, templates, and campaign documentation.
• Coordinate with team members to ensure projects progress smoothly from initial concept through final delivery.
• Manage multiple tasks and competing priorities while maintaining strong attention to detail and meeting deadlines.
• Develop and improve workflows for recurring marketing activities to increase consistency and efficiency.
• Communicate project progress, flag potential delays, and proactively address execution challenges.
• Contribute ideas for improving marketing processes, creative output, and overall team productivity.
• Support the development of standardized processes and documentation that enable the company’s marketing operations to scale effectively.

Requirements

• Previous experience in marketing, digital marketing, social media management, graphic design, or a related role.
• Strong understanding of marketing fundamentals, including branding, audience targeting, content strategy, and campaign execution.
• Demonstrated graphic design skills, with the ability to independently produce high-quality, professional creative assets.
• Experience managing social media accounts, developing content calendars, and executing social media campaigns.
• Strong written communication skills, including the ability to write engaging marketing copy, promotional content, and social media captions.
• Proficiency in graphic design tools such as Canva, Adobe Photoshop, Adobe Illustrator, or similar applications.
• Familiarity with social media management, content scheduling, and publishing tools.
• Practical experience using AI tools for marketing, content creation, graphic design, research, or workflow automation.
• A willingness to experiment with emerging AI technologies and identify practical ways to improve marketing efficiency.
• Strong organizational and project management skills, with the ability to manage multiple projects and deadlines.
• Excellent attention to detail and a strong eye for visual presentation, branding, and design consistency.
• Ability to work independently, take ownership of projects, and collaborate effectively with a remote team.
• A proactive, resourceful, and solutions-oriented mindset, with a commitment to continuous learning and improvement.

Nice-to-Have Requirements:

• Experience working with creative agencies, media production companies, or marketing service providers.
• Experience in real estate marketing, photography, videography, or other visually driven industries.
• Familiarity with video editing tools such as CapCut, Adobe Premiere Pro, or similar applications.
• Experience with email marketing platforms, website content management systems (CMS), or basic search engine optimization (SEO).
• Familiarity with AI-powered content and design tools such as ChatGPT, Adobe Firefly, and other generative AI applications.
• Experience developing marketing templates, standard operating procedures (SOPs), and repeatable content production workflows.
• Basic knowledge of marketing analytics, performance tracking, and reporting.
• Experience with automation tools that streamline repetitive marketing tasks and improve operational efficiency.

Independent Contractor Perks:

• Health Insurance
• Immediate hiring
• Permanent work from home

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, portfolio link and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.