Job Title: Outbound B2B Business Development Specialist

Schedule: Monday to Friday, 9:00 AM – 5:00 PM (UK Time)

Operating Model: High-Volume Outbound / Offshore B2B Outreach

Target Market: UK Public & Private Sector Decision-Makers

Role Overview

We are seeking a commercially confident, highly articulate B2B Outbound Business Development Specialist to lead proactive outreach and secure qualified appointments with senior UK decision-makers. This role focuses strictly on outbound lead generation, strategic discovery, and appointment setting for professional development, executive training, and organizational learning solutions. There is no inbound customer service requirement. With performance-based incentives.

Core Responsibilities

• Prospecting & Outreach: Execute high-volume outbound calling to target accounts. Supplement calls with structured email and LinkedIn activity where applicable.
• Executive Engagement: Open conversations confidently with senior professional stakeholders, establishing credibility within the first 30–60 seconds without sounding scripted or transactional.
• Commercial Discovery: Uncover organizational development priorities, capability gaps, current training arrangements, decision-making structures, and timing/budget parameters.
• Opportunity Qualification: Categorize prospects accurately (No Opportunity, Future Opportunity, Qualified Opportunity, Appointment-Ready) to ensure internal sales teams receive high-value leads.
• Appointment Conversion: Transition discovery conversations into booked meetings with internal specialists, securing explicit commitment to a date, time, and agenda.
• CRM Discipline: Maintain precise activity logs, detailed qualification notes, and structured follow-up schedules in the CRM.

Target Audience & Persona Environment

You will engage direct decision-makers across public sector bodies, healthcare institutions, education providers, and corporate entities, including:

• HR Directors & Learning & Development (L&D) Leads
• Managing Directors, CEOs & Executive Leadership
• Organizational Development & Talent Management Professionals
• Department Heads & Operational Leaders

Candidate Competencies & Qualifications

• Exceptional Spoken English: Native-level fluency with a natural, professional delivery tailored to UK executive decision-makers.
• Proven Cold Outreach Experience: Background in B2B outbound prospecting, SDR/BDR roles, recruitment, corporate sales, or consultative tele-prospecting.
• Discovery & Questioning Skills: Ability to lead curiosity-driven business conversations using open-ended questions to uncover organizational pain points and training needs.
• Effective Objection Handling: Skilled at reframing common pushbacks (e.g., "we already use another provider," "send an email") respectfully without burning bridges or retreating prematurely.
• Resilience & High Drive: High rejection tolerance, a target-driven mindset, and consistent daily outreach output.
• CRM Discipline: Strong operational habits for activity logging, accurate lead qualification notes, and reliable follow-up tracking.