Position Overview
We are looking for a highly driven and confident Real Estate Cold Caller / Marketing VA who can effectively engage prospects, uncover opportunities, and support business growth through both outbound calling and administrative tasks.
This is not just a calling role—you will play a key part in building and nurturing a long-term outbound and marketing system across real estate, construction, and development. The ideal candidate understands that their role goes beyond dialing—it’s about creating conversations, identifying pain points, and setting qualified appointments.
Key Responsibilities
Outbound Calling & Lead Generation
- Make a high volume of outbound calls per day using auto dialers (e.g., Mojo, BatchDialer)
- Engage with a wide range of prospects including:
- Distressed property owners
- High-equity homeowners
- Landowners
- Buyers, sellers, and investors
- Realtors, attorneys, inspectors, and referral partners
- Identify motivation, pain points, and opportunities
- Handle objections confidently while maintaining a natural and professional tone
- Set qualified in-person appointments for the sales team
CRM & Administrative Support
- Maintain accurate and detailed notes in the CRM
- Consistently follow up with leads and prospects (critical to success)
- Manage data entry, scheduling, and coordination tasks
- Conduct outreach to towns, offices, or relevant contacts as needed
- Support day-to-day business operations and admin requirements
Marketing Support
- Assist with email and SMS campaigns
- Support lead nurturing and outreach strategies
- Contribute to marketing initiatives as needed
Core Requirements
Must-Have
- Strong, clear English communication skills
- Proven experience in high-volume cold calling
- Comfortable using auto dialers (Mojo, BatchDialer, etc.)
- Excellent objection handling and rapport-building skills
- Strong CRM management and note-taking ability
- Ability to maintain energy, consistency, and professionalism throughout the day
Preferred Qualifications
- Experience with GoHighLevel or similar CRM platforms
- Background in real estate or property-related campaigns
- Experience with email and SMS marketing campaigns
- Basic understanding of marketing systems and lead generation
- Light graphic/design skills (a plus)
What We’re Looking For
- A natural, confident communicator (not robotic or scripted)
- Someone who can adapt conversations based on the situation
- A problem-solver mindset, not just a telemarketer
- Ability to handle objections without being aggressive
- Strong focus on setting real, qualified appointments
- Flexible and willing to support both calling and admin tasks
- Someone who understands:
“My role is to help grow the business, not just complete tasks.”