Job Overview
We are seeking a scrappy and results-driven Sales Development Representative (SDR) / Outbound Sales Specialist to help build a strong sales pipeline and drive early customer acquisition. In this role, you will take ownership of outbound prospecting, initiate meaningful conversations with potential customers, and convert interest into qualified meetings and scheduled product demos.
You will play a key role in the company’s early growth by identifying potential clients, understanding their pain points, and positioning the company as the ideal solution. This role is ideal for someone who thrives in a fast-paced startup environment, enjoys experimenting with outreach strategies, and is motivated by measurable results.
You will work closely with the Founder to refine messaging, test new outbound approaches, and help shape the go-to-market (GTM) strategy as the company scales.
Schedule
Monday - Friday, Flexible between 8:00 AM - 4:00 PM Nashville, TN Time (20 work hours per week)
Independent Contractor Perks
- Permanent work from home
- Immediate hiring
Responsibilities
Prospect Identification & Lead Generation
- Source and qualify potential prospects across target industries using platforms such as Apollo, LinkedIn, and other sales intelligence tools
Outbound Outreach
- Execute outbound campaigns via email, LinkedIn, and other communication channels to initiate conversations with potential customers
Demo Scheduling & Coordination
- Convert qualified interest into scheduled product demos and ensure smooth handoffs to the appropriate team members
Customer Discovery
- Identify and understand customer pain points, business challenges, and needs to effectively position the company as the right solution
Pipeline Management
- Maintain accurate pipeline data and track all outreach activity in CRM and sales tools
Performance Tracking
- Monitor outreach performance, response rates, and conversion metrics to continuously improve results
Outbound Strategy Experimentation
- Test new outreach methods, messaging strategies, and targeting approaches to improve engagement and demo conversion
Collaboration with Leadership
- Work closely with the Founder on messaging, positioning, and go-to-market strategy as the company scales
Requirements
- Proven experience in B2B SaaS sales, Sales Development Representative (SDR), or outbound prospecting roles
- Strong written and verbal communication skills with the ability to engage and build rapport with prospects
- Experience using modern sales tools such as Apollo, Instantly, CRM platforms, and LinkedIn Sales Navigator
- Ability to research prospects and tailor outreach messages effectively
- Comfortable working with metrics and performance targets
- Strong organizational skills with the ability to manage multiple conversations and leads simultaneously
Qualifications
- Self-starter who thrives in a startup environment with minimal supervision
- Enjoys building systems, processes, and playbooks from scratch
- Highly motivated and results-driven with a strong ownership mindset
- Curious and analytical, always looking to improve outreach performance and conversion rates
- Comfortable experimenting with new sales strategies and messaging approaches
- Team player who enjoys collaborating closely with founders and leadership