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Senior PPC Specialist (Paid Media Manager)

Overview

We are looking for a Senior PPC Specialist (Paid Media Manager) to take full ownership of paid advertising performance across multiple platforms. This role is ideal for a strategic, data-driven marketer who can both build and optimize campaigns while driving measurable business results. You’ll manage meaningful ad spend for a diverse client portfolio, continuously improving ROI through testing, analysis, and smart scaling.

Job Highlights

Number of Paid Hours Per Week: Full-time (40 hours per week)
Schedule: Monday to Friday, aligned with client business hours
Work Arrangement: Work from home
Contract: Independent Contractor

Independent Contractor Perks

  • Permanent work from home
  • Immediate hiring
  • Steady freelance job
  • Comprehensive support for payroll, HR, and IT through BruntWork

Responsibilities

  • Plan, build, manage, and optimize paid advertising campaigns across:
    • Google Ads (Search, Display, Performance Max, YouTube)
    • Microsoft/Bing Ads
    • Meta Ads (Facebook & Instagram)
    • Additional platforms such as LinkedIn or TikTok (plus)
  • Develop full-funnel PPC strategies aligned with client goals (lead generation, eCommerce, brand awareness)
  • Conduct keyword research, audience targeting, and competitor analysis
  • Write, test, and optimize ad copy and creatives in collaboration with designers and content teams
  • Monitor and optimize campaigns for ROAS, CPA, CTR, Quality Score, and conversion volume
  • Manage and allocate budgets efficiently across campaigns and platforms
  • Implement and maintain accurate conversion tracking (GA4, Google Tag Manager, Meta Pixel, etc.)
  • Analyze performance data, identify trends, and deliver actionable insights
  • Prepare clear, client-friendly reports and strategic recommendations
  • Stay updated on platform changes, algorithm updates, and PPC best practices
  • Collaborate with SEO, content, and web teams to improve landing page performance and conversion rates
  • Mentor junior PPC team members when applicable

Requirements

  • 5+ years of hands-on PPC experience managing paid media campaigns
  • Proven expertise with Google Ads, Microsoft Ads, and Meta Ads
  • Strong understanding of conversion tracking, attribution models, and analytics
  • Experience managing multiple accounts with significant monthly ad spend
  • Deep knowledge of bidding strategies, audience segmentation, and A/B testing
  • Ability to translate data into clear strategy and recommendations
  • Excellent written and verbal communication skills
  • Highly organized, detail-oriented, and deadline-driven

Preferred / Nice-to-Have:

  • Experience with local service businesses or lead-generation campaigns
  • Familiarity with GA4, Looker Studio, and CRM integrations
  • Experience with landing page optimization and CRO
  • Google Ads and/or Meta certifications
  • Agency experience managing multiple clients simultaneously

 

Side Note

Since this is a permanent work-from-home position and the arrangement is that of an Independent Contractor, selected candidates must have their own computer and reliable internet connection. They will handle their own benefits and taxes. Professional fees are hourly and depend on performance during the application process.

Reminder

Apply directly to the link provided; you will be redirected to BruntWork’s Career Site. You must apply using the said link to complete the initial requirements, which include pre-screening assessment questions, technical check of your computer, and a voice recording.

APPLICATIONS WITH COMPLETE REQUIREMENTS WILL BE PRIORITIZED.

Senior PPC Specialist (Paid Media Manager)

Job Category

Marketing and Content

Job Type

Part Time (20 - 34 Hours per week)

Work Schedule and Timezone

Within 8am-5pm EST (Cleveland Heights, OH)

Published on

Feb 09 2026