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Lead Digital Marketing Specialist

Job Highlights

Contract: Independent Contractor
Schedule: 40+ hours/week, Mon–Fri, 8:00 AM–4:30 PM New Zealand time (with 30-minute unpaid break)
Client Timezone: New Zealand Time

Scope

  • 40 hours per week working New Zealand business hours

  • Hybrid role combining SEO specialist and paid advertising expert responsibilities

  • Client-facing role requiring direct communication and strategy presentation

  • System and process development for a new service offering launch

  • Multi-platform campaign management across Google and Meta advertising platforms

  • Content creation responsibilities including blog writing and optimization

  • Performance tracking and reporting across all digital marketing initiatives


Responsibilities

  • Develop comprehensive SEO strategies for clients from initial consultation through execution

  • Conduct thorough keyword research and competitive analysis

  • Perform website audits to identify and implement SEO best practices

  • Create and write SEO-optimized blog content and web copy

  • Set up and manage Google Ads campaigns from campaign creation to optimization

  • Execute paid social media advertising campaigns on Meta (Facebook/Instagram) platforms

  • Build and implement digital marketing systems and processes from scratch

  • Provide end-to-end campaign management including conversion tracking and reporting

  • Deliver regular performance reports and strategic recommendations to clients

Requirements
  • Proven expertise in SEO strategy development and execution

  • Strong experience with Google Ads campaign management and optimization

  • Proficiency in Meta (Facebook/Instagram) paid advertising

  • Demonstrated ability to conduct comprehensive website SEO audits

  • Experience with keyword research tools and SEO analytics platforms

  • Strong content writing skills for SEO-optimized blogs and web content

  • Ability to work independently and establish new processes and systems

  • Experience working with clients in a service-based environment


Independent Contractor Perks
  • HMO Coverage for eligible locations
  • Permanent work-from-home
  • Immediate hiring
  • Steady freelance job

Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

Job ID: 45696484367

Lead Digital Marketing Specialist

Job Category

Marketing and Content

Job Type

Full Time (35 hours or more per week)

Work Schedule and Timezone

New Zealand

Published on

Jan 22 2026