Schedule:
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20 hours per week
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Monday to Friday, flexible between 9 AM and 5 PM | Australian Eastern Time (Melbourne)
Client Overview: Join a rapidly growing premium skincare and wellness brand that’s making waves in the online beauty space. This company combines luxury positioning with innovative digital marketing, creating engaging content that resonates with discerning customers. You’ll work directly with the founder in a dynamic, entrepreneurial environment where your creative contributions will have immediate impact on brand growth and customer engagement.
Job Overview: You’ll be the creative force behind a premium beauty brand’s digital marketing efforts, taking ownership of visual content, email campaigns, and viral social media strategy. This role offers the perfect blend of creative freedom and strategic impact – you’ll shape how customers discover and connect with luxury skincare products while building your expertise in the booming wellness industry. Working directly with the founder, you’ll have the autonomy to execute campaigns that drive real business results while developing content that truly resonates with a premium audience.
Responsibilities:
- Create stunning graphic designs and visual content that reflect premium brand aesthetics
- Design and execute email marketing campaigns using the Klaviyo platform to drive customer engagement
- Develop monthly template designs and educational content tiles for Instagram marketing
- Write compelling copy for marketing materials, campaigns, and social media content
- Edit and produce viral video content for Instagram Reels (one video per day target)
- Create engaging short-form video content optimized for the TikTok platform
- Collaborate directly with the founder to understand the brand vision and execute marketing strategies
- Manage multiple creative projects simultaneously while maintaining brand consistency
Requirements:
- Proven experience working with premium brands, preferably in health, wellness, or beauty industries
- Proficiency with the Klaviyo email marketing platform
- Strong graphic design portfolio demonstrating premium brand work
- Video editing skills for social media platforms (Instagram Reels, TikTok)
- Copywriting experience with the ability to create engaging, brand-appropriate content
- Bonus if you have experience with viral content creation and social media trends
- It helps if you’re familiar with the beauty/wellness industry landscape
- You bring strong project management skills and the ability to work independently
Independent Contractor Perks
- Permanent work from home
- Immediate hiring