Role Name: Digital Marketing Specialist – Healthcare | Remote
Schedule: 20 hours per week, flexible schedule during client business hours
Client Timezone: EST
Client Overview:
A growing psychiatry practice that’s making a real impact in mental health care. They’re expanding across multiple locations with a new clinic opening in North Carolina. The practice already has established social media accounts and a website, so you’ll focus on growth and optimization rather than starting from scratch.
Job Description:
You’ll take complete ownership of digital marketing efforts for an expanding healthcare practice, creating compelling content that helps connect patients with essential mental health services. This is your opportunity to make a meaningful impact while having full creative control over multi-platform marketing strategies. You’ll work with an established practice that values professional growth and gives you the autonomy to develop and execute comprehensive digital marketing campaigns.
Responsibilities:
- Manage and create engaging content for Facebook, Instagram, and YouTube channels
- Develop and execute website marketing strategies to attract new patients
- Create original marketing content from scratch across all digital platforms
- Design and manage paid advertising campaigns for the practice
- Market psychiatry services to reach patients who need mental health support
- Handle all aspects of social media marketing and community engagement
- Optimize existing digital marketing presence across two clinic locations
- Support expansion marketing efforts for new North Carolina location
Requirements:
- 3+ years of experience in digital marketing
- Proven track record with social media content creation and management
- Experience running paid advertising campaigns (Facebook Ads, Google Ads, etc.)
- Strong content creation skills, a bonus if you have healthcare or professional services experience
- Ability to work independently and take initiative without constant supervision
- Experience with website marketing and optimization strategies
- It helps if you understand digital marketing best practices for medical practices
Independent Contractor Perks:
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Permanent work from home
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Immediate hiring
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Steady freelance job