Schedule:
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Monday to Friday, East Coast Time
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9:00 am - 6:00 pm EST, with 1 hour unpaid lunch
Summary:
Responsible for managing Zoho CRM and related databases for investors, new construction clients, and subcontractors. Runs multi-channel outreach campaigns, supports lead generation and marketing operations, maintains CRM data integrity, and coordinates subcontractor quote initiation to support sales and project pipeline.
Key Responsibilities:
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Administer and maintain Zoho CRM (pipelines, lead stages, tags, fields, lists, workflows; basic automation a plus).
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Manage and maintain databases for investors, New construction clients, and Subcontractors/trade partners
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Execute and track multi-channel lead generation campaigns: LinkedIn outreach, cold calling support, WhatsApp/SMS, social media marketing (SMM), basic SEO coordination, email campaigns (if used).
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Understand campaign objectives, targeting, and funnel steps; monitor performance (responses, conversions, follow-ups).
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Source lead/contact data from databases, directories, spreadsheets, and online research; clean, normalize, and import into Zoho CRM.
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Maintain data quality: deduplication, validation, formatting standards, periodic audits, segmentation, opt-outs/compliance.
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Generate and qualify leads; schedule follow-ups and ensure timely contact attempts and messaging consistency.
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Build lists and segments for campaigns (investor vs client vs subcontractor) and maintain communication history.
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Support subcontractor outreach: initiate quote requests, collect scope information, track responses, and update CRM records.
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Produce simple reports/dashboards: lead pipeline, campaign outcomes, investor/client/subcontractor activity.
Requirements:
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3 Years of experience in the same position.
Tools/Skills Keywords:
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Zoho CRM, CRM administration, data imports, data cleaning, list building, lead generation, outreach campaigns, LinkedIn Sales Navigator (optional), WhatsApp Business, cold calling coordination, SEO basics, SMM, Excel/Google Sheets, reporting dashboards, vendor/subcontractor coordination, construction admin.
Nice-to-have:
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Zoho Campaigns / Zoho Desk / Zoho Forms
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Basic workflow automation, templates, sequence management
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Construction industry experience (subcontractor trades, scopes, quoting process)
Independent Contractor Perks:
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HMO Coverage for eligible locations
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Permanent work-from-home
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Immediate hiring