Schedule:
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Part-time (20+ hours per week) Flexible during client business hours | GMT (United Kingdom)
Client Overview: Join a growing UK-based outdoor products company specializing in paving tiles, decking, fencing, and landscaping materials for professional contractors. This one-year-old business focuses exclusively on B2B sales to landscaping firms and building contractors, emphasizing long-term relationships and repeat business over one-time transactions. You’ll help transform daily project photos into engaging content while building strategic relationships in the thriving UK landscaping industry.
Job Overview: You’ll own the social media strategy for a dynamic landscaping products company, turning real project completions into compelling Instagram content that drives repeat business. This role combines creative content creation with strategic lead generation, giving you direct impact on business growth. You’ll work with authentic project photos sent daily via WhatsApp, transforming them into engaging posts and reels while building relationships with landscaping professionals across the UK. Your outreach efforts will directly contribute to expanding the company’s network of repeat customers.
Responsibilities:
- Transform WhatsApp project photos into engaging Instagram posts and interactive reels showcasing completed landscaping work
- Manage strategic Instagram engagement, including targeted commenting, liking, and relationship-building with landscaping and building firm accounts
- Execute proactive follow-up and follow-back strategies to expand the company’s professional network
- Conduct templated outreach campaigns to new followers, introducing the business and services to potential prospects
- Generate and maintain daily prospect lists with contact details from Instagram interactions and responses
- Coordinate lead handoffs to management for follow-up phone calls and business development
- Track and report on engagement metrics and lead generation performance
- Maintain consistent brand voice and messaging across all social media interactions
Requirements:
- 2-5 years of social media management experience with proven content creation skills
- Proficiency in Instagram content creation, including reels, stories, and interactive post formats
- Experience with social media outreach and B2B lead generation strategies
- Strong written communication skills for professional templated messaging
- Organizational skills for tracking prospect interactions and maintaining detailed contact lists
- Understanding of B2B social media engagement and relationship-building tactics
- Bonus if you have experience in construction, landscaping, or trade industries
- It helps if you’re familiar with UK business culture and communication styles
Why Join This Team?:
- Work with authentic, high-quality project content that showcases real craftsmanship and results
- Direct impact on business growth through your social media and lead generation efforts
- Flexible scheduling with core UK hours for maximum engagement effectiveness
- Opportunity to build relationships in the thriving UK landscaping and construction industry
- Work with a growth-focused company that values long-term customer relationships
- Remote work with modern tools and direct access to company social media accounts
Independent Contractor Perks
- Permanent work from home
- Immediate hiring
Apply now. Start creating.