Job Highlights

Contract: Independent Contractor
Schedule: 4 hours per day, flexible within client business hours (US time zone Monday - Friday 10 to 7)

About the Role
Join a fast-growing baking brand with digital products, an e-commerce store, and a paid membership program (Baking Unwrapped). We’re looking for a detail-oriented, highly organized Marketing Virtual Assistant to help keep the business running smoothly — and to help unlock growth that hasn’t been fully tapped yet.

This role is ideal for someone with hands-on e-commerce and email marketing experience who enjoys turning existing content into structured campaigns, supporting members and customers, and improving systems over time.

 

Key Responsibilities

1. Membership & Customer Support

• Respond to customer and member inquiries related to:

  • Login issues

  • Order confirmations

  • Order status

  • Access to purchased or member-only content

• Assist with password resets and step-by-step login support
• Navigate the website backend (WordPress/WooCommerce) to resolve issues professionally and efficiently

2. Content & Website Operations

• Create and update posts and pages in WordPress for the Baking Unwrapped membership (content provided)
• Upload and organize:

• • PDFs

  • Videos

  • Digital downloads

• Ensure clean formatting, correct links, and a good user experience

3. Email Marketing & Campaign Support

• Build and schedule emails in Mailchimp, including:

  • Membership reminders

  • Nurture emails

  • Launch and promotion emails

• Support lifecycle flows (abandoned cart, free trial nurture, post-purchase follow-up)
• Segment audiences (customers, members, trial users)

4. Content Repurposing

• Take existing “core” content (videos, recipes, workshops, emails) and repurpose it into:

  • Nurture email campaigns

  • Member communications

  • Simple digital products or content updates

• Create basic Canva graphics as needed (templates provided)

5. Growth & Optimization Support

• Help identify and build growth opportunities such as:

  • Abandoned cart emails

  • Member trial nurture sequences

  • Post-purchase upsells (memberships, kits, 1:1 sessions)

• Flag inefficiencies and suggest improvements to systems and workflows

Required Experience

• E-commerce experience, especially with WooCommerce
• Strong experience using WordPress
• Email marketing experience with Mailchimp
• Comfortable supporting customers through backend systems
• Highly organized, detail-oriented, and reliable
• Strong written communication and customer service skills

Nice to Have

• Experience with MemberPress or similar membership platforms
• Canva experience
• Experience supporting digital products, memberships, or creator-led brands
• Operational or systems mindset

Tools You’ll Use

• WordPress
• WooCommerce
• Mailchimp
• Canva
• Google Drive
• (Nice to have) MemberPress, PrintStation

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Steady freelance job
• Comprehensive support for payroll, HR, and IT through BruntWork

Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

Job ID: 44901770375