WordPress SEO Specialist
Schedule:
- 20 hours per week
- Monday to Friday, 8PM to 12AM PST
Client Timezone: PST (Vancouver, Canada)
Client Overview
Be part of a forward-thinking dental clinic in Vancouver that’s redefining patient care through advanced Invisalign treatments and Smile Design services. This practice is on a mission to enhance its digital footprint and streamline patient acquisition through innovative online strategies. Join a team dedicated to combining cutting-edge dental technology with state-of-the-art digital marketing techniques.
Job Description
As a WordPress SEO Specialist, you’ll spearhead the clinic’s online visibility and lead generation efforts. Your role will be crucial in optimizing the website for search engines, creating compelling content that educates and attracts potential patients, and developing a robust virtual consultation funnel. This position offers a unique opportunity to blend technical SEO skills with creative content creation, directly impacting the clinic’s growth and patient acquisition in the competitive dental market.
- Optimize the clinic’s WordPress website for search engines
- Conduct keyword research and implement on-page SEO strategies
- Write engaging and informative content for various sections of the website, particularly focusing on dental content and services
- Develop and implement a content strategy to improve organic search rankings
- Create and optimize landing pages for virtual consultation bookings
- Set up and manage a sales funnel for virtual consultations
- Perform regular SEO audits and provide recommendations for improvements
- Monitor website analytics and provide regular performance reports
Requirements:
- Proven experience in WordPress development and SEO optimization
- Strong understanding of current SEO best practices and Google’s algorithms
- Excellent content writing skills, preferably with experience in the healthcare or dental industry
- Familiarity with SEO tools such as Google Analytics, Google Search Console, and SEMrush
- Experience in creating and optimizing sales funnels
- Knowledge of local SEO strategies
- Basic understanding of HTML, CSS, and JavaScript
Source ⇲
Bruntwork Careers