Digital Marketing Specialist

Schedule:

Responsibilities:

Web Development:
- Design, develop, and maintain responsive and user-friendly websites.
- Collaborate with the design team to create visually appealing and functional web interfaces.
SEO (Search Engine Optimization):
- Conduct keyword research and implement on-page and off-page SEO strategies.
- Optimize website content for search engines to improve organic search rankings.
- Monitor and analyze website performance using tools like Google Analytics and SEMrush.
Google Ads Management:
- Create, manage, and optimize Google Ads campaigns to maximize ROI.
- Conduct A/B testing to improve ad performance and conversion rates.
- Analyze campaign results and adjust strategies based on data insights.
Social Media Management:
- Develop and execute social media strategies to enhance brand visibility and engagement.
- Create and curate engaging content for various social media platforms.
- Monitor social media channels and respond to customer inquiries in a timely manner.
Data Analytics:
- Analyze data from various marketing channels to evaluate campaign effectiveness.
- Prepare reports and present findings to stakeholders, providing actionable insights for future campaigns.
- Stay up-to-date with industry trends and best practices in digital marketing.

Qualifications:

Bachelor’s degree in Marketing, Communications, Computer Science, or a related field.
Proven experience in web development (HTML, CSS, JavaScript) and content management systems (e.g., WordPress).
Strong understanding of SEO principles and best practices.
Experience with Google Ads and social media advertising.
Proficiency in data analytics tools (e.g., Google Analytics, Excel, Tableau).
Excellent communication and interpersonal skills.
Ability to work independently and collaboratively in a fast-paced environment.

Independent Contractor Perks

ZR_17335_JOB

Apply Now